1.
If there is any doubt in your mind, don’t buy it.
2.
Do your research.
There are three areas in which a collector should have at least a basic knowledge: 1) Familiarity with the physical specifications of the item in question; 2) Familiarity with what constitutes evidence of game wear; and 3) Familiarity with the marketplace.
3.
Always inquire as to the item’s provenance.
When considering a purchase, make it a point to ask the seller the story behind the item. If this story reveals additional details about the item’s history, ask the seller to put this in writing and have it included it with the piece. Also, if the seller notes any documentation regarding the items’ provenance, insist that this be included with the sale as well.
4.
Don’t bet the bank on Letters of Authentication/
Opinion.
Generally these can be categorized into two distinct types: 1) Those of reputable sellers who are pinning their reputation on this document, and; 2) Those of the less honest seller for which the piece of paper is as worthless as a the item that they’re attempting to market.
While the latter sort needs no further explanation, even documentation of the first sort should be taken for what it’s worth. No matter the source of the letter, no matter the detail contained, these letters are still nothing more than the documented opinion of the authenticator. No letter, no matter how eloquently worded will ever make a bad piece good. These authentications are only as good as their expertise, and while some are better than others, I know of none who have not made their fair share of mistakes. While it is obviously preferable to possess the knowledge to be able to self-authenticate each purchase, if having the opinion of a 3rd-party is the only alternative which allows you reasonable peace of mind, then there is no reason that this service should not be undertaken (Note: ESC provides independent authentication services for Broncos jerseys. For further information see our Authentication page ).
5.
If the price is too good to be true....
The general guideline to remember here is that you normally get what you pay for. While bargains can be had, the Internet and broad access to the market make these ever rarer. Knowledge of the market can help you determine the difference between a good deal and an unrealistically low price. Here again, I again refer back to rule #2 and the importance of doing your research. A component of your knowledge as an informed collector should include knowing what the approximate market value is for the piece that your are considering purchasing.
Further, a buyer must have a basic understanding of elements that affect the value. For the most part, this includes, but is not necessarily limited to the following:
Supply and demand.
- This is the one economic principal that applies to the pricing of any item. Limited supply and high demand produce an upward force on the value of an item. This is what accounts for the fact that older jerseys (low supply) and those of high-profile players (high demand) fetch higher prices. The age of the item and the player/wearer of the jersey are the most important factors in determining a range of value.
Evidence of usage.
- The amount of wear apparent on a given item will significantly influence the price within a given range established by the supply and demand factors. A jersey of any player which shows significant wear will generally be valued higher than a jersey of the same player which shows less evidence of use.
Provenance.
- Generally, the more conclusively an item can be traced back to the player who wore the jersey, the greater the assurance of authenticity. Often, the premium attached to a piece is directly correlated to the level of this assurance. You may expect to pay a higher price for a piece with concrete provenance obtained directly from the player, team or his/its agent than for a similar piece whose chain of custody, through numerous hands, cannot be confirmed.